Console Wars

Biography & Autobiography / Business, Ebook

In 1990 Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was a faltering arcade company with big aspirations and even bigger personalities. But that would all change with the arrival of Tom Kalinske, a man who knew nothing about video games and everything about fighting uphill battles. His unconventional tactics, combined with the blood, sweat and bold ideas of his renegade employees, transformed Sega and eventually led to a ruthless David-and-Goliath showdown with rival Nintendo.

The battle was vicious, relentless and highly profitable, eventually sparking a global corporate war that would be fought on several fronts: from living rooms and schoolyards to boardrooms and Congress. It was a once-in-a-lifetime, no-holds-barred conflict that pitted brother against brother, kid against adult, Sonic against Mario, and the US against Japan.

Console Wars is the underdog tale of how Kalinske miraculously turned an industry punchline into a market leader. It’s the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, birth a $60 billion dollar industry.

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Console Wars


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Author by : Blake Harris
Languange Used : en
Release Date : 2014-06-13
Publisher by : Atlantic Books Ltd

In 1990 Nintendo had a virtual monopoly on the video game industry. Sega, on the other hand, was a faltering a

Console Wars


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Author by : Blake J. Harris
Languange Used : it
Release Date : 2015
Publisher by :

Digital Play


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Author by : Stephen Kline
Languange Used : en
Release Date : 2003
Publisher by : McGill-Queen's Press - MQUP

Digital Play offers a critical analysis of interactive media. Inspired by the work of Raymond Williams, the bo

A L Ouest Rien De Nouveau


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Author by : Erich Maria Remarque
Languange Used : fr
Release Date : 2013-12-09
Publisher by : Stock

Il faut relire À l’ouest rien de nouveau et la voix vibrante de ce jeune soldat allemand qui vécut l’exp

Wonder


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Author by : R.J. PALACIO
Languange Used : fr
Release Date : 2013-01-10
Publisher by : 12-21

Ne jugez pas un livre sur sa couverture. Ne jugez pas un garçon sur son apparence. " Je m'appelle August. Je

Le Suicide Fran Ais


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Author by : Eric Zemmour
Languange Used : fr
Release Date : 2014-10-01
Publisher by : Albin Michel

« La France se couche. La France se meurt. La France avait pris l'habitude depuis le XVIIe siècle et, plus e

Wordplay And The Discourse Of Video Games


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Author by : Christopher A. Paul
Languange Used : en
Release Date : 2012-03-15
Publisher by : Routledge

In this timely new book, Christopher Paul analyzes how the words we use to talk about video games and the stru

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